CAA, Inc. delivers lectures on specific topics according to the marketing strategies of each company.Each lecture is personalized, interactive, and accompanied with slides of dissections of the areas that are covered.
These lectures are delivered on-site as required by the customer. Each lecture is complemented with blackboard drawings, white board, or flip chart sketches,and computer based presentations.
At CAA, Inc we believe that the appropriate use of terminology is basic to a successful product presentation or demonstration. CAA, Inc specializes in developing your sales representatives’ medical vocabulary thus enabling them to use proper terminology. Feel free to visit our Online Dictionary of Medical Terms.
As a service to our clients CAA Inc has an On-line Calendar that can be used for planning purposes. Be sure to ascertain that the date you are planning to use is available and ask for it as soon as you make your decision. Dates are awarded on a first-come-first-served basis.
These are advanced courses designed for tenured sales representatives, managers and fast-track managers and directors.
Designed upon request, these three to four day courses include an in-depth study of terminology, clinical anatomy and pathology.They include one day of work at a cadaver laboratory with dissection, surgical exposure and correlation with sketches and images.
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This includes the preparation of pre-study and study guides for the sales force. These guides are sent to the sales force before the on-site training. The students are evaluated on the content of these materials to ensure proper preparation for training.
Additional guides are sent when a new product requires additional knowledge Including anatomy, pathology, imaging and surgery.
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CAA Inc. edits materials that are to be sent to customers, including brochures, medical text, marketing pieces, white papers, and Internet pages. One of our associates is a certified medical proofreader who works under the style guides of the American Medical Association.
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CAA Inc. works with three medical illustrators. Upon request, we will develop the anatomical images required to support marketing literature and training programs.
For further information, please contact us directly.
CAA Inc. also supports international ventures of multinational companies to assist in market development, training, and acceptance of certain modern surgical techniquesFor further information, please contact us directly.
It has been noted that there is a high incidence of copyright infringement in the development of internal training programs in the medical device industry.This includes, but is not limited to, copying of anatomical and medical textbooks, use of proprietary material belonging to other companies, and the use of images without the payment of royalties to the medical illustrators that developed the original material. The educational material delivered by CAA, Inc. is free of copyright liability issues.For your reassurance, all products and services delivered by CAA, Inc. are covered by a non-disclosure and confidentiality agreement.